A New Investigation Finds False Advertising Continues to Dupe Consumers.

An overwhelming majority of Americans say they’re concerned about the treatment of animals raised for meat, and many believe they can help by simply selecting from one of the many brands that advertise their chicken or pork as “humane.” But such marketing claims have long borne little resemblance to the ugly reality of raising animals for meat. 
Nearly all farmed animals in the US live on mega factory farms, where they’re mutilated without pain relief and fattened up in dark, overcrowded warehouses before being shipped off to the slaughterhouse. Only a tiny sliver of livestock are actually reared on the small, higher-welfare farms that many companies conjure on their packaging with quaint red barns and green rolling hills — and even those operations can be rife with animal suffering.

Read more from Vox here: https://www.vox.com/future-perfect/384740/foster-farms-usda-humane-story